NMFTA launches enhanced website

The National Motor Freight Traffic Association recently launched a newly redesigned website with an enhanced, user-focused experience that the organization says improves accessibility, navigation, and performance for members and industry stakeholders.

The updated website reflects NMFTA’s ongoing commitment to supporting the evolving needs of the transportation and logistics industry, with enhancements designed to improve how users find information and access tools. New functionality allows users to easily access the information they need by connecting related content across three core pillars: cybersecurity, classification, and digitalization.

In addition, NMFTA members can directly log in to myNMFTA, NMFTA’s online membership portal, for a tailored experience.

“It is incredibly rewarding to see the website in production as the design makes it easier to find and engage with critical information and resources,” Debbie Sparks, NMFTA executive director, said in a news release.

The updated site also introduces faster, more intuitive access to key product offerings, including Standard Carrier Alpha Code (SCAC), ClassIT+, interpretations, and Standard Point Location Code (SPLC), helping users quickly find what they need and keep freight moving.

The website redesign was guided in part by NMFTA’s Website Advisory Group, which brought together diverse industry perspectives to ensure the platform meets both strategic and operational needs. “From a usability standpoint, what stood out to me was how intentionally the site was structured around real workflows—not assumptions,” commented Spencer Ernest, weight and research manager at SAIA.

Mark Davis, retired vice president of pricing and traffic for Averitt and former NMFTA chairman, agrees: “Coming from an operational background, I tend to look at things through a very practical lens—does it make the job easier? The new website does. It’s more intuitive, more direct, and eliminates a lot of the friction users typically run into.”