Luber-finer promoting products, new online training at MATS

Luber-finer representatives will be on hand to discuss new Luber-finer product lines and the launch of the Luber-finer University online training during the Mid-America Trucking Show in the world, held March 26-28 at the Kentucky Exposition Center, Louisville KY.

Luber-finer Booth #17044 will feature:

• The launch of Luber-finer University, an online training academy focused on providing an in-depth education on the Luber-finer line of filtration solutions, sales process insights, and a comprehensive guide to providing the highest level of customer service.

• The Luber-finer Time Release Technology (TRT) Oil Filter line, which has been specifically engineered to help reduce escalating fleet-maintenance costs by extending oil-change intervals and increasing the protection against oil degradation in modern diesel engines.

• The Luber-finer ExtremeClean HD Premium Cabin Air Filters with Arm & Hammer Baking Soda odor absorption and carbon activation technology that provides cleaner cabin air while eliminating odors and allergens such as bacteria, pollen, smog and dust.