WStar USA/Tremcar
Tremcar Img 4587

Colorful partnership: UTT turns heads at MATS

March 31, 2022
Tank trailer dealer collaborates with Tremcar, WStar USA to outfit show-stopping eight-axle farm trailer with red wheels

United Tank Trailer (UTT), Tremcar, and WStar USA recently collaborated on a show-stopping eight-axle farm pickup trailer.

WStar USA, a Florida-based company that specializes in aluminum colored wheels, modified one of UTT’s stock Tremcar units for a colorful display during the Mid-America Trucking Show in Louisville, Ky. Patrick Théreault, president of WStar USA, worked with Chad Teatsorth, VP of sales at UTT, to bring the exhibition to life.

“From a marketing standpoint, we made a good impression at the show,” said Melanie Dufresne, marketing and communications director for Tremcar. “The food industry likes to have clean and flashy tankers.

“Haulers are proud people. They deliver food to our table every day, so why not show that off?’’

UTT, a Tremcar distributor, is a tank trailer dealership and repair facility in Romulus, Mich.

“Patrick Théreault asked me if he could modify one of our eight-axle units, and I knew the show would be a great opportunity to expand our market as a Tremcar distributor,” Teatsorth said. “We knew a trailer of that size with that many axles would draw a lot of attention if it had colored mags since this market is not used to seeing something like that.”

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