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TRALA annual meeting to be held in Arizona

The Truck Renting and Leasing Association (TRALA) leadership conference and 26th annual meeting is scheduled for March 31 — April 4, 2004, at the Arizona Biltmore Resort and Spa in Phoenix AZ. More than 600 leaders in the vehicle renting and leasing industry are expected to attend, as well as several hundred representatives of manufacturers and suppliers.

This year's featured speakers include:

  • Gregory T Swienton, Ryder System Inc's chairman, president, and chief executive officer

  • Dr Martin Regalia, United States Chamber of Commerce chief economist

  • Steve Farber, who has helped businesses overcome fads including “empowerment” and “re-engineering”

  • Frank Abagnale, inspiration for the movie Catch Me If You Can

TRALA is also hosting two panel discussions. “Leasing's Place in the Economy: The Customer's Perspective” will feature leasing customers from the grocery and manufacturing industries. “Better Budgeting of Maintenance Program Costs: Identifying The True Costs of Your Maintenance Program” will consist of maintenance specialists from across the nation who will share their best practices.

To register or receive a complete schedule of events, go to

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