Looking for manufacturing companies to feature in its Made in America series, Travel Channel thought of Mack Trucks Inc. The network was familiar with the truck maker’s iconic American brand, and soon found out that Built Like a Mack Truck still very much means built in the USA.
Mack continues to build every truck it sells in North America, and every truck it exports, in the Lehigh Valley region of Pennsylvania. So it wasn’t long before Made in America host George Motz and a Travel Channel video crew were on their way to Bulldog country. In the episode that aired on Travel Channel November 15, Motz experienced up close what it takes to build the world’s toughest trucks. Working side by side with production technicians at the Mack Macungie Assembly Operations, he tried his hand at a variety of operations, with varying degrees of success. A highlight came when he took a shot at installing the famous Bulldog hood ornament that rides on the hood of every Mack truck.
“George actually did quite well,” says John Walsh, Mack director of public relations. “But we made sure our folks were close by--nothing left to chance when it comes to delivering a quality product.”The Travel Channel show host and production crew also visited the Mack Customer Center in Allentown PA, just a few miles from the Macungie plant. Shots of Motz driving a MACK Pinnacle model sleeper were among the scenes in the November 15 episode.